源头直播卖货!彭场有新动作……
<div class="wx_rich_media_content" id="jsWxContainer"><p style="line-height: 1em;text-align: center;"><span leaf="">展示“仙桃造”</span><span style="color: rgb(51, 51, 51); text-shadow: none; letter-spacing: 1.5px; font-size: 17px; font-family: "microsoft yahei";"><span leaf="">非织造布产品</span></span></p><p style="line-height: 1em;text-align: center;"><span leaf="">在彭场镇非织造布产业展示中心</span></p><p style="line-height: 1em;text-align: center;"><span leaf="">直播间内</span></p><p style="line-height: 1em;text-align: center;"><span leaf="">口罩、洗脸巾等好物销量暴涨</span></p><p style="line-height: 1em;text-align: center;"><span leaf=""><span textstyle="" style="color: rgb(0, 122, 170);font-weight: bold;">这是</span></span><span leaf=""><span textstyle="" style="color: rgb(0, 122, 170);font-weight: bold;">彭场镇牵手中织供应链</span></span></p><p style="line-height: 1em;text-align: center;"><span leaf=""><span textstyle="" style="color: rgb(0, 122, 170);font-weight: bold;">集结直播达人矩阵</span></span></p><p style="line-height: 1em;text-align: center;"><span leaf=""><span textstyle="" style="color: rgb(0, 122, 170);font-weight: bold;">打通“产业+直播”新链路</span></span></p><p style="line-height: 1em;text-align: center;"><span leaf="">一场场双向奔赴的带货热潮</span></p><p style="text-align: center;line-height: 1em;"><span leaf="">正注入满满新活力</span></p><p style="line-height: 1em;text-align: center;"><span leaf=""></span></p><section data-role="outer" label="edit by 135editor" data-pm-slice="0 0 []"><section data-id="undefined"><section data-id="120055" data-width="95%" style="margin-left: auto;margin-right: auto;width: 95%;flex: 0 0 95%;box-sizing:border-box;max-width:95% !important;"><section style="text-align: center;margin: 10px auto;"><section style="display: flex; justify-content: flex-start; align-items: center; margin-bottom: -25px; margin-left: 14px;"><section style="width: 33px;height: 33px;background-color: #154872;margin-right: 8px;border-width: 0px;border-color: #000000;box-sizing:border-box;"><section style="font-size: 15px;letter-spacing: 1.5px;color: #fff;line-height: 33px;" data-brushtype="text"><span leaf="">➥</span></section></section></section><section style="border: 2px solid #154872;padding: 30px 15px;margin-right: 5px;box-sizing: border-box;"><section style="margin-top: 18px; margin-right: 7px; margin-left: 7px; text-align: justify; line-height: 1.75em; letter-spacing: 1.5px; color: rgb(51, 51, 51); background: transparent; border-width: 0px; border-color: rgb(51, 51, 51); box-sizing: border-box;"><section><section><section style="line-height: 44.5px; text-decoration-style: solid; text-decoration-color: rgb(51, 51, 51); letter-spacing: 2.5px; box-sizing: border-box;" data-autoskip="1"><p style="margin-top: 20px; margin-bottom: 20px; font-size: 17px; box-sizing: border-box; color: rgb(0, 0, 0); line-height: 1.88; font-family: "Times New Roman";"><span style="color: rgb(51, 51, 51); text-shadow: none; letter-spacing: 1.5px; font-family: "microsoft yahei";"><span leaf="">“大家看看这个新款洗脸巾,它具有防菌效果,手感柔软亲肤……”近几日,在彭场镇非织造布产业展示中心,中织(湖北)供应链公司深度合作的网红主播通过直播软件,热情地向粉丝们介绍“仙桃造”非织造布产品。</span></span></p><p style="margin-top: 20px; margin-bottom: 20px; font-size: 17px; box-sizing: border-box; color: rgb(0, 0, 0); line-height: 1.88; font-family: "Times New Roman";"><span style="color: rgb(51, 51, 51); text-shadow: none; letter-spacing: 1.5px; font-family: "microsoft yahei";"><span leaf="">中织(湖北)供应链公司经理陆宇介绍,进驻彭场镇短短三天内,直播间口罩、面巾等非织造布产品的销量暴涨。</span></span></p><p style="margin-top: 20px; margin-bottom: 20px; font-size: 17px; box-sizing: border-box; color: rgb(0, 0, 0); line-height: 1.88; font-family: "Times New Roman";"><span style="color: rgb(51, 51, 51); text-shadow: none; letter-spacing: 1.5px; font-family: "microsoft yahei";"><span leaf="">此前,彭场镇通过走访企业宣传推广,积极对接本土企业销售需求,促进正欣、兴荣、威尔美德等10多家企业与直播平台洽谈合作。</span></span></p><p style="margin-top: 20px; margin-bottom: 20px; font-size: 17px; box-sizing: border-box; color: rgb(0, 0, 0); line-height: 1.88; font-family: "Times New Roman";"></p><p style="margin-top: 20px; margin-bottom: 20px; font-size: 17px; box-sizing: border-box; color: rgb(0, 0, 0); line-height: 1.88; font-family: "Times New Roman";"><span style="color: rgb(51, 51, 51); text-shadow: none; letter-spacing: 1.5px; font-family: "microsoft yahei";"><span leaf=""></span></span></p><p style="margin-top: 20px; margin-bottom: 20px; font-size: 17px; box-sizing: border-box; color: rgb(0, 0, 0); line-height: 1.88; font-family: "Times New Roman";"><span style="color: rgb(51, 51, 51); text-shadow: none; letter-spacing: 1.5px; font-family: "microsoft yahei";"><span leaf="">“非织造布是仙桃的根植性产业,也是我们彭场镇的主导产业。我们招引中织(湖北)供应链公司达成合作协议,依托公司的直播团队常驻彭场开展直播带货,把全市的非织造布好产品以及食品、服装、农副产品等特色好物卖到全国各地,为企业拓宽市场渠道,进一步助力地方经济发展。”彭场镇党委副书记余雄杰介绍。</span></span></p><p style="margin-top: 20px; margin-bottom: 20px; font-size: 17px; box-sizing: border-box; color: rgb(0, 0, 0); line-height: 1.88; font-family: "Times New Roman";"><span style="color: rgb(51, 51, 51); text-shadow: none; letter-spacing: 1.5px; font-family: "microsoft yahei";"><span leaf="">“在公司流量推广下,合作商家的店铺点赞数和复购率得到大幅提升。”陆宇介绍,以正欣公司口罩为例,经过团队直播,12月1日当晚店铺便收获了4万点赞。</span></span></p><p style="margin-top: 20px; margin-bottom: 20px; font-size: 17px; box-sizing: border-box; color: rgb(0, 0, 0); line-height: 1.88; font-family: "Times New Roman";"><span style="color: rgb(51, 51, 51); text-shadow: none; letter-spacing: 1.5px; font-family: "microsoft yahei";"><span leaf="">据了解,在选品流程上,中织(湖北)供应链公司有严格的标准。陆宇介绍,首先在线上对产品的销量、好评率以及店铺评分进行审核,只有符合标准的产品才会进入下一环节。随后通过线下收寄样品,对产品品质进行严格把关,并测试物流效率。最后进行产品溯源,实地考察生产厂家,确保产品的品质和来源。</span></span></p><p style="margin-top: 20px; margin-bottom: 20px; font-size: 17px; box-sizing: border-box; color: rgb(0, 0, 0); line-height: 1.88; font-family: "Times New Roman";"><span style="color: rgb(51, 51, 51); text-shadow: none; letter-spacing: 1.5px; font-family: "microsoft yahei";"><span leaf="">据了解,中织(湖北)供应链公司在快手、抖音、小红书、视频号等短视频平台上拥有自有达人200位,合作大达人3000位。公司还积极拓展欧美、东南亚等海外市场进行直播活动。</span></span></p></section></section></section></section></section></section></section></section></section><p style="letter-spacing: 0.578px;"><span leaf=""><br></span></p><p style="letter-spacing: 0.578px;"><span leaf=""><br></span></p><section style="-webkit-tap-highlight-color: transparent; outline: 0px; font-family: "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px;"><span style="-webkit-tap-highlight-color: transparent; outline: 0px; color: rgb(178, 178, 178); font-family: 微软雅黑, "Microsoft YaHei"; font-size: 12.6316px; letter-spacing: 0.5px; caret-color: rgb(34, 34, 34);"><span style="-webkit-tap-highlight-color: transparent;outline: 0px;font-size: 12px;letter-spacing: normal;"><span leaf="">来源/仙桃日报</span></span></span></section><p style="display: none;"><mp-style-type data-value="3"></mp-style-type></p></div><p></p>
页:
[1]